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Vertu Motors

Introduction
Alrose Productions has been Vertu Motors’ trusted AV supplier for a number of years, supporting their annual programme of high-profile conferences, awards ceremonies, and acquisition announcements.

Collaborating closely with their Event Executives, Directors, and CEO, Alrose ensures every event reflects Vertu Motors’ emphasis on quality and innovation.

Vertu Motors, the UK’s third-largest motor retailer, is renowned for its forward-thinking approach and customer excellence. A recent highlight was their annual awards ceremony, where Alrose transformed the venue with a fully immersive LED ceiling display.

Challenges
The challenges for these events can be transforming unconventional venues, such as car showrooms, into premium event spaces while maintaining high aesthetic and technical standards.

Additionally, the team needed to ensure flawless execution for high-profile attendees, including Directors and CEOs.

Solutions
Technical Solutions:

  • Installation of advanced AV elements, including custom lighting and dynamic sound systems.
  • Innovative setups like LED screens on ceilings and large projection displays to create immersive experiences.

Design Innovations:

  • Pre-event 2D and 3D rendered plans optimised space usage and addressed potential challenges.
  • Flexible venue transformations tailored to each event’s unique needs.

Logistical Expertise:

  • Real-time support for keynote speakers and performers, ensuring seamless event execution.

Results

The LED ceiling display and other innovations received glowing feedback from stakeholders, reinforcing Vertu Motors’ position as an industry leader.

Conclusion

Alrose Productions consistently pushes creative boundaries to deliver impactful and immersive event experiences for Vertu Motors.

The partnership remains strong, with plans for continued innovation in
future events.